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We will be open on Easter Sunday from 7am to 5pm.

 

Sign up for the Self-Guided Market Tour

Our 2012 Healthy Heart of the City Campaign begins right away in January with the Self-Guided Market Tour -- local teachers, after-school program coordinators, and curious customers, contact us at hocfarmersmarket@gmail.com to request an education packet that includes:

1. A PowerPoint presentation to introduce kids to farmers markets and eating locally.
2. A Self-Guided Market Tour handout with interesting facts and history about our farmers and their selection at stops throughout our market.
3. How to schedule a question and answer session for your classroom with a farmer and market manager on the grass next to the information tent.

In the News: "Healthy Heart of the City Campaign" Featured in the Chronicle

San Francisco Chronicle, August 3: "Heart of the City Farmers' Market, held in the grimy U.N. Plaza near San Francisco's City Hall every Wednesday and Sunday, is celebrating its 30th anniversary this year and is marking the occasion with a series of workshops and market tours designed for children from the adjacent Tenderloin and Civic Center areas.

"The low-income neighborhoods are considered "food deserts" because they lack full-service grocery stores stocked with fresh fruits and vegetables and instead are dotted with corner liquor stores. In partnership with the Department of Public Health, the market is taking its message of the importance of healthful, affordable food bought directly from farmers to children in nearby affordable housing buildings and after-school programs.

"Operations Manager Kate Creps said the market has always aimed to serve its community by keeping stall fees for farmers as low as possible - resulting in reasonably priced produce for customers. "We fit into this food vacuum, and we're trying to strengthen our ties with the community and do more outreach," Creps said. "It's a win-win situation." Read more here: http://articles.sfgate.com/2011-08-03/bay-area/29845097_1_city-farmers-market-walnuts-food-deserts

In the News: "The Super Market" Heart of the City Turns 30

Central City Extra: The Super Market

Heart of the City Farmers' Market's 30-year history was featured in the July issue of the Central City Extra. "Heart of the City Farmers Market will champion its 30 years at U.N. Plaza at its 30th Anniversary Festival on September 14, having successfully connected local farmers to the city's famously low-income central city residents while continuing to move toward a healthier San Francisco. The food nation innovation, announced on circulated flyers in five languages, began Sunday June 14, 1981. Trucks laden with fresh produce, and hailing from Sebastopol to Winters to Fresno, rumbled onto the red brick plaza at daybreak..." Click here to read more: http://www.studycenter.org/test/cce/index.html

Featured Farmers

 

 

 

 

 

Bariani

 

 

 

 

Far West Fungi


 


Meet our featured farmers and vendors. To see previously-featured farmers, click here:

Bariani Olive Oil

The Bariani family has origins deeply rooted in the Northern Italian region of Lombardy. After closing a successful construction business in Italy in the late 1980s, the family moved to Northern California to obtain a good education for the Bariani sons Luigi, Enrico, Emanuele, and Sebastian and to enjoy the lifestyle found in the United States. They settled in Sacramento in 1989 and soon started producing olive oil for their own use. Relying on his metal-working background, the father of the family, Angelo, built his own press and crusher which were in use for the first few years of production. Only then, with the encouragement of friends, the family decided to start their own olive oil company. 

Today, Bariani Olive Oil is committed in producing an authentic, raw extra virgin olive oil. Produced in limited quantities, their oil is a registered organic product with a unique and delicious flavor that meets the family’s high standards for taste and quality.  Quality is always guaranteed.

Learn more about the positive health benefits of Bariani Olive Oil here: http://www.barianioliveoil.com/health.php.

Products available at Heart of the City Farmer’s Market include their special Extra Virgin Olive Oil (Fall Harvest 2009 and Early Harvest 2009), White Truffle Oil, Bariani chapstick (new arrival!), Bariani Oil Face & Body Cream, Bariani Oil Soap Bar, and Bariani Oil Whole Body Liquid Soap.

 

Far West Fungi

The Garrone family, in its fourth generation, has been selling at Bay Area farmers’ markets for over fifty years.  They take pride in providing an array of mushrooms to the Bay Area and introducing their customers to the wide variety of mushrooms available. If you visit them at the market, they love to answer questions about their mushrooms and offer helpful hints and recipe ideas for cooking them.

Their farm is a 60,000 square-foot growing facility strategically located in the heart of Monterey Bay in Moss Landing. Moss Landing is nestled between the Pacific Ocean to the west and Elkhorn Slough National Estuarine Research Reserve to the north and east and is dotted with farmlands of artichokes, strawberries and mushrooms. The family’s farm is 1/4 mile from the Pacific Ocean and the steady ocean breeze and northern coastal fog result in a consistent outside temperature throughout the year, making it a perfect location to grow mushrooms.

Far West Fungi’s goal is to provide a year-round supply of high quality, organic mushrooms throughout the San Francisco Bay Area and California, including Shiitake, Tree Oyster, Lions Mane, Maitake, and King Oyster. The family’s mission is to consistently produce quality mushrooms and provide customer service with a high level of commitment and dedication. Quality control is maintained through trained lab technicians who inspect all mushroom spawn to ensure pure mushroom cultures. Skilled care and attention are given to the mushrooms when growing, harvesting, grading and packing for freshness. The farm uses a balance of modern and traditional growing techniques in order to maintain high quality mushrooms while ensuring minimal impact on the environment.
 
The Garrones look forward to creating new relationships and enjoying the company of old friends at Heart of the City Farmers’ Market while they continue their life-long family tradition of providing unique and delicious mushrooms to Bay Area.  Stop by to say hello!

 

Indian

What's for Lunch?

Heart of the City Farmers' Market also includes delicious prepared food vendors. Come enjoy lunch outdoors or pick a fresh, healthy selection to bring back to the office!

Art of the Falafel                                                      
Middle Eastern Cuisine

All Star Tamales
Mexican Cuisine              
www.allstartamales.com

Cater Thyme 
Gourmet Breads and Pastries

Copper Top Ovens 
Wood-fired Pizza Baked to Order
www.coppertopovens.com

The Crepe Escape
Sweet and Savory Crepes

Edith's Gourmet Baking Co.
Pastries and Breads
www.facebook.com/EdithsBaking

Gold Rush Kettle Corn
Kettle Corn and Cheddar and Caramel Popcorn
www.gotochocolate.com

Go To Chocolate
Fine Chocolatier
www.gotochocolate.com

Home Maid Italian Market Place                           
Homemade Ravioli, Pastas, Sauces and Olives  
www.homemaidravioli.com

The Hummus Guy                           
Mediterranean Hummus, Pita Chips, and Olives 
www.thehummusguy.com

Onigilly                           
Onigiri: Gourmet Japanese Samurai Snacks 
onigilly.blogspot.com

RoliRoti
Rotisserie Chicken and Roasted Potatoes
www.rotisystems.com

Quick-N-Ezee: Sukhi’s Gourmet Indian Cuisine                              
Indian Cuisine and Samosas                  
www.sukhis.com

Sinto Gourmet                             
Kimchi and Korean Pickles                  
www.sintogourmet.com

The Soup's On          
Frozen Gourmet Soup Bowls                  

Ultimate Souvlaki
Greek Souvlaki, Gyros, and Baklava from Bobby the Greek

Waffle Mania
Belgian Waffles   
twitter.com/wafflemaniasf
www.facebook.com/WaffleMania